Go Collins Avenue Shopping and Give Your Closet a Makeover

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Miami’s unofficial dress code calls for little more than a bathing suit and some flip-flops, so it’s a bit ironic that you’ll find some of the most upscale, fashion-forward stores just steps from the beach. Collins Avenue is the city’s own version of the Champs-Élysées, a swank shopping mecca where you can get gussied up to your heart’s–and wallet’s–content. What this means, of course, is that it’s a fantastic destination for your next girls’ day out, so grab your friends and get to the serious business of shopping.

To be sure, you’ll find your mall staples along this tony thoroughfare, from well heeled Aldo shoes and Euro-fabulous Zara to hipster clothier Urban Outfitters. Yet if it’s designer duds you desire, you’ve found your subtropical nirvana, with a who’s who of glamorous brands including Armani Exchange, Versace, Barneys New York COOP, Benetton, Kenneth Cole, Nicole Miller, Ralph Lauren, and Intermix to name but a few.

For your friends looking for a new pair of extra-flattering jeans, there’s Diesel and True Religion, whose high-design dungarees can be spotted everywhere from the cafe to the club. Those on the prowl for some beauty products should make a beeline to MAC Cosmetics, Sephora, or Vidal Sassoon, because, well, if you don’t look good, we, as in Miami, don’t look good. And as for those all-important swimsuits, don’t get caught poolside at the Fontainebleu wearing last year’s style. Instead, head to Ritchie Swimwear for the latest in bikinis, one-pieces, and cute cover-ups.

Should your energy flag on this shopping marathon, drop by Cuban staple Puerto Sagua for a burst of energy in the form of some high-octane Cuban coffee. Then forge on to what is perhaps the city’s–and the world’s–most avant garde shop of them all, The Webster, housed in an historic, 20,000 square foot Henry Hohauser building that stores the hyper luxe collections hand picked by Laure Heriard Dubreuil. In this dreamy triplex of all things swank, you will discover both familiar names and designers you will be reading about in the future, with both men’s and women’s ready-to-wear and all the must-have accessories to go with it.

Like any proper style salon, The Webster offers pastries, coffees, and champagne. Fret not, because Collins Avenue is an equal opportunity fashion hub, one that caters to budgets–and waistlines–of all sizes. Then again, if you want to save a buck and stay true to Miami’s ‘less is more’ fashion ethos, just do some window shopping. That’s free.

Photograph by Ed Webster

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