Eataly Brasil: Italian Food in São Paulo Has Never Tasted So Good


Are you an aspiring chef? Or are you a daredevil in the kitchen, perhaps? Do you love everything from local takeout to top-class restaurants? If so, then a visit to Eataly Brasil is an absolute must while in São Paulo. This is one of the best places in the world to indulge your passion for Italian cooking. Whether you want to savor an authentic, homemade pizza or get fresh ingredients for the perfect romantic dinner at home, this food lovers’ mecca deserves to be at the top of your list of places to visit during your stay in São Paulo.

This huge Italian supermarket has three floors, over 500 staff members, and more than 7,000 products on sale. Its stalls are packed with different types of pasta, sauces, cheeses, and wines from all over Italy, not to mention cooking equipment and cosmetics made from Italian olive oil and honey.

Some people come to shop, but others head to Eataly with the sole purpose of taking a seat at one of the food market’s many excellent restaurants. Eataly Brasil has 13 mini-restaurants in total, each with its own theme, serving everything from pizza, pasta, and seafood to ice cream and traditional desserts. The open air bar-restaurant, Brace, is located on the third floor and is definitely worth visiting on a sunny day.

Located in the district of Itaim Bibi, close to the corner of Faria Lima Avenue and Juscelino Kubitschek Avenue, this is the first Eataly to open its doors in Brazil. Despite having already launched stores in Japan, UAE, and Turkey, it was the success of their store on Fifth Avenue in New York City that catapulted Eataly to worldwide fame. The famous Italian chef Mario Batali, who helped set up the New York branch, is also a partner in the company’s Brazilian venture, and he even visited São Paulo to talk with fans and press, and to launch his book How to Eataly.

Eataly more than lives up to its motto of “Eat, Buy, Learn” by providing a wealth of spaces to discover more about Italian cuisine. Their bookstore offers titles by some of the biggest names in the industry, while their tasting sessions and courses are run by top international chefs. There are also workshops where you can learn how to taste craft beer or make homemade pizza, as well as special workshops for kids.

The supermarket is open from 8 a.m. to 11 p.m. every day, while the restaurants are open from 12 p.m. to 11 p.m. (12 a.m. on Fridays and Saturdays). So, make sure to explore one of the most exciting places in São Paulo because your taste buds will thank you.

Eataly São Paulo

1489 Avenida Presidente Juscelino Kubitschek São Paulo SP 04552

+55 11 3279-3300

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