Harrods: Temple of Toys


A department store probably isn’t your kids’ idea of a great family day, but Harrods holds a very special secret: it’s home to one of the finest toy departments in London. But keep mum on your true destination at first, strolling past the perfume counter and examining matching luggage sets until you arrive at a humble brown door. Passing through this portal is like lifting the lid off a magic treasure chest. Take the opportunity to do a little personal shopping as the kids make a beeline to the fantastical toy displays. Colors erupt from circular shelves overflowing with fuzzy plush toys and guarded by a huge Lego dragon. The displays at Harrods aren’t just static. Orchestral arrangements flutter over the sounds of trains and race cars zooming around their tracks, toy helicopters chopping through the air, and birds chirping alongside fairy voices beckoning you to an enchanted toy grove. Wander further through a sci-fi themed rocket ship in which your kids’ favorite comic book heroes and villains are housed in cryostasis tubes. After artfully avoiding the candy pavilion—if only for your own sweet tooth—turn the corner to a rotunda lined with bright book covers and comfy benches. Let your little ones choose a book and spend a blissful ten minutes reading with them, before one more inevitable round of shopping—and the trip to the registers.


87-135 Brompton Rd, Knightsbridge, London SW1X 7XL, United Kingdom

44 20 7730 1234

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